Overall impact
D (30)

Commentary

Alaska Air is a below-average overall performer. With a 'D' rating of 30.2 for overall impact (bottom 25% of all companies), Alaska Air ranks 19th out of 22 industry peers, behind Copa, Hawaiian Airlines, Azul Sa and 15 others, and ahead of Mesa Air, Skywest, and Allegiant Travel. On top material causes for Alaska Air's industry (Air Transportation), Alaska Air performs well in Equal Pay and Opportunity (81.9 score) and performs poorly in Technology Innovation (17.8 score), Decent, Safe Work Opportunities (2.2), Improved Mental Health (10.4) and 11 other causes where it received a 'D' or 'F' score.
Impact
Cause ALK
Peer rank
Overall impact

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Impact trend

Change in rating for overall impact

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Company
Founded
1932
Employees
30,207
Sector
Industrials
Industry
Passenger Airlines
Sub-industry
Passenger Airlines
SASB industry
Airlines
Headquarters
Wa, United States
Share classes
ALK
Mission
Provide an exceptional travel experience to our customers with an unwavering commitment to a safe and reliable operation and our award-winning customer service.
Description
Alaska Air Group, Inc., through its subsidiaries, operates airlines. It operates through three segments: Alaska Airlines, Hawaiian Airlines, and Regional. The company offers scheduled air transportation services on Boeing jet aircraft for passengers and cargo in the United States, and in parts of Canada, Mexico, Costa Rica, Belize, Guatemala, and the Bahamas; and for passengers across a shorter distance network within the United States, Canada, and Mexico. Alaska Air Group, Inc. was founded in 1932 and is based in Seattle, Washington.
Material causes
Ethos considers the following causes material for Alaska Air, based on its industry sub-industry Passenger Airlines. Learn more about material causes in our methodology overview.

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